The point of difference argued
between APT and Scenic Tours
has shifted from balconies to
beverages and butlers.
TWO weeks after Scenic Tours declared it
would introduce all-inclusive European river
cruises next year, with free drinks available all
day (CW, 01 May), APT has matched the offer.
But APT’s “service enhancement” only
includes beverages on its ‘Platinum’ cruises,
which target Australians and New Zealanders.
Announcing the change to its recently
launched Europe River Cruising 2013 brochure,
APT general manager marketing Debra Fox said
the company “was delighted to offer Platinum
guests ...
The above snippet is the first part of an article sent to subscribers in Cruise Weekly's issue from 17 May 12
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