| Silversea’s quiet rebrand

SILVERSEA has quietly dropped 'Cruises' from its name as it refines its brand offering into land-based wellness and fine dining experiences to complement its established core cruise product.

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The above snippet is the first part of an article sent to subscribers in Cruise Weekly's issue from 09 Aug 24
To see the full story, see the embedded issue below or CLICK HERE to download Cruise Weekly from 09 Aug 24

CW for Fri 09 Aug 2024 - Cruise takes centre stage at Travel24, Silversea's quiet brand evolution, Explora Journeys on pole, Disney Cruise Stars and much more