DOMESTIC cruises taken in Australia are set to grow at a Compound Annual Growth Rate (CAGR) of 5.36% over the next four years, according to new figures released by GlobalData. The company’s latest report, Tourism Source Market Insight — Australia, suggests there will be an estimated 5.1 million domestic cruise...
DOMESTIC cruises taken in Australia are set to grow at a Compound Annual Growth Rate (CAGR) of 5.36% over the next four years, according to new figures released by GlobalData.
The company’s latest report, Tourism Source Market Insight — Australia, suggests there will be an estimated 5.1 million domestic cruise trips taken by Aussies in 2023, up from the 3.9 million recorded last year.
GlobalData’s Travel and Tourism Analyst Johanna Bonhill-Smith believes both economics and convenience are factors helping to fuel the trend toward cruise.
“High costs and less stress are driving more Australian travellers to opt for short breaks along the ocean rather than venturing in-land for domestic travel trips,” she said.
Bonhill-Smith also noted there is a growing appetite to visit rural environments, which is opening up more growth channels for the local cruise sector.
“With a highly urban population, domestic travel is becoming more centred on areas with natural environments,” she contends.
“More rural destinations along Western and Southern Australia are growing in popularity, this has also contributed to the rise in domestic sea travel as Australians aspire for a more relaxed and tranquil environment,” Bonhill-Smith added.
The report added that cruise operators were increasingly joining forces to offer “bite-sized” breaks along the coast to help take advantage of the trend.
Pictured: Carnival Spirit.
