PHIL Hoffmann Travel founder Phil Hoffmann has been confirmed as one of the key presenters at the upcoming Cruise360 conference, to be hosted in Sydney next month by Cruise Lines International Association Australasia. Hoffmann will lead one of the four Masterclasses during the conference, speaking on Driving Loyalty – How...
PHIL Hoffmann Travel founder Phil Hoffmann has been confirmed as one of the key presenters at the upcoming Cruise360 conference, to be hosted in Sydney next month by Cruise Lines International Association Australasia.
Hoffmann will lead one of the four Masterclasses during the conference, speaking on Driving Loyalty – How to Differentiate Your Agency and Leverage Your Loyal Clients, providing “practical examples and firsthand experiences to reveal how to generate loyalty amongst your customers and as a result grow your business”.
Other speakers will include Jan Swartz, group president of Princess Cruises and Carnival Australia, who will provide A Peek into the Future of Cruise Guest Experience – addressing the evolution of today’s on board offerings and how cruise-focused agents can make the most of the ongoing changes.
Twitter fanatic and luxury cruise industry veteran Larry Pimentel, ceo of Azamara Club Cruises, will speak on Winning on Social Media and will also present one of the four Masterclasses during the conference, titled Upselling – Selling Luxury and Expedition Cruises & Increase Your Revenue.
CLIA head of international training and development Peter Kollar will present a Masterclass on Myth-Busters – the changing landscape of River Cruising, while another session will guide attendees in the successful implementation of a Plan a Cruise Month marketing campaign.
CLIA Australasia md Joel Katz said he was delighted the conference would feature both high calibre keynote speakers and local industry members.
Tickets are now available – more info at www.cruising.org.au.
