OCEANIA Cruises last week announced several senior leadership changes, including the transition of the brand’s President and CEO, Bob Binder, to become Vice Chairman of parent company Norwegian Cruise Line Holdings (NCLH), where he will remain in an advisory role reporting to NCLH CEO Frank Del Rio. Binder (pictured), who...
OCEANIA Cruises last week announced several senior leadership changes, including the transition of the brand’s President and CEO, Bob Binder, to become Vice Chairman of parent company Norwegian Cruise Line Holdings (NCLH), where he will remain in an advisory role reporting to NCLH CEO Frank Del Rio.
Binder (pictured), who co-founded Oceania Cruises in 2002, will be succeeded as CEO by company veteran Howard Sherman, while Senior VP of Onboard Revenue for NCLH, Ross Henderson, has been promoted to Sherman’s role leading the line’s Onboard Revenue and Destination Services divisions.
Del Rio paid tribute to Binder’s achievements at Oceania over the last 20 years, during which he has overseen almost every facet of the brand’s global operations including marketing, sales, PR, e-Commerce, finance and guest services.
He helped design and develop Oceania’s Marina and Riviera and also spearheaded the OceaniaNEXT brand evolution.
Binder said he was honoured to have led Oceania’s team, “whose talent, dedication and passion are unmatched”.
“I look forward to continuing to champion the line’s future success as I remain with the company in my new role,” he said.
The changes are all effective from 01 Jan 2022, with the new team expected to continue Oceania’s innovation with the debut of the first of its new Allura class ships, Vista, in Apr 2023.
